Official voice
What keeps a serial entrepreneur moving forward? At the Society of Certified Senior Advisors (CSA) 2026 Conference, our founder, Simone Kelly, packed the room with professionals who wanted to know how she continues to build, create and grow businesses over and over again. What drives her? What keeps her positive? And where does that energy to keep moving forward come from? Her answer is Take It Back™. Take It Back™ is a philosophy Simone developed while raising her two boys to help them stay positive, engaged and excited to live life to its fullest. It is about choosing what we allow to occupy space in our minds and our lives, and replacing the things that hold us back with confidence, possibility and action. We can do it. We did it. And we'll keep trying to do it better and better. Over the years, Simone carried that same philosophy into business, leadership and the way she works with others. Helping people, collaborating, finding joy in what we do and continuing to grow are all part of it. And sometimes it starts with one simple question: What are you willing to rethink? We're excited to finally share Simone's Take It Back™ presentation from the CSA 2026 Conference. https://seniornicity.com/takeitback